Aaron Aguillard

Paul Anderson photo

Head of Partnerships
Syte

Aaron is the Head of Partnerships at Syte, the leader in Visual AI for Retail. In his role, Aaron builds strategic collaborations with the world’s largest digital agencies and consultancies to empower them with breakthrough solutions such as visual search, visual recommendation engines, and deep tagging. Aaron has over 15 years of experience in technology sales and marketing and has spearheaded go-to-market strategy and execution for some of the hottest startups in fields of AI, ecommerce, blockchain and algorithmic pricing in retail.

Aaron Aguillard is speaking at the following session/s

Words Not Required: Visual Search Revolutionizes E-Commerce

Thursday | 11:35AM - 12:15PM | Lincoln West

When customers shop online, the words they use in the search bar and the name of a specific item they're looking for don't always match up. That can lead to dead ends, a high bounce rate, and a missed opportunity to create a loyal shopper. A new style of search is revolutionizing the retail industry. Join a panel of retail technology and e-commerce leaders as they discuss visual search's impact on digital commerce. 

They'll deep dive into visual search, and share the best image recognition and visual search use cases that enhance customer experience for Forever21, Argos, and more. The panelists will cover the impact visual search has on important KPI's, such as increases in conversion rates up to 30% and average order values up by 10%. Plus, they'll share advice on how companies can add this search component to their own digital commerce strategies, how to measure results, and how to guarantee success.

Level:
All Levels