Senior Analyst, Serving CX Professionals
Faith Adams is an analyst at Forrester Research, focusing on customer experience measurement, voice of customer programs, and customer-centric culture. Prior to joining the research team, Faith spent nine years working in customer and patient experience.
Faith Adams is speaking at the following session/s
Connected & Enabled: Two Keys to CX Success
Customer experience goes beyond just improving your customers' experience. It contributes to the creation of a more customer-centric culture and it delivers business outcomes. But many organizations continue to struggle when it comes to CX. In this session, you will learn how focusing on two key things - creating a connected view of your CX and enabling and empowering your people - will help transform your organization.