Senior Solutions Manager, Digital Commerce
Liz has a BS in Merchandising from Florida State University. She has over 10 years experience working for companies like Saks, Perry Ellis, Victoria's Secret, Ralph Lauren, Abercrombie & Fitch and was the co-founder of Christina Liquori Swim. Liz has been in technology for over 8 years and has spent the last 6 working closely retailers helping them uncover innovative ways to stay ahead of the competition.
Liz O’Neill is speaking at the following session/s
Best Practices to Prepare for the Holiday Season
Nearly half of the average retailer’s sales occur in November and December. These are Liz's tips to ensure your website prepared for the upcoming Holiday Season.
The Holiday season is around the corner and you need to make sure you're prepared. Shoppers are coming to your site with an intent to purchase, so make it seamless for them. Liz's best practices tips to help you prepare will include search and navigation, heatmaps, banner promotional ideas.
No prerequisite knowledge necessary. Target audience will be VP of Strategy and Innovation, CMO, VP of Marketing, Customer Experience, Digital and eCommerce Managers.