Marc Desormeau

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Product Owner for Site Search and Product Data Optimization
Lenovo

Marc has been launching and building eCommerce platforms and programs for over twenty years. He is currently the product owner for lenovo.com's site search and product data optimization.

Marc Desormeau is speaking at the following session/s

Building a Search Practice at Lenovo

Thursday | 3:20PM - 4:00PM |

Doesn't search just work out of the box? What does it take to build a search practice from the ground up in a large multinational company? In this talk, we'll walk through some of the challenges past and present that we have faced in establishing a foundation for search from which to build on.

Audience Takeaway
If you are new to search and trying to convince your executives to fund your team and your search projects, this session will help you understand some of the strategies, approaches, and challenges in building your business case.

Intended Audience
Individuals new to search and looking to build a business case for their projects.

Level:
Intermediate