Senior Director of Digital Strategy & Value Engineering, Americas
Ted Sfikas Tealium’s Senior Director of Digital Strategy & Value Engineering, Americas. He has 20 years of experience in Digital Marketing, Ad Tech, Software Engineering and Architecture, and ITIL Governance and Process optimization. Prior to joining Tealium, Ted worked in a number of Senior level advisory positions for Computer Associates and Hewlett Packard, where his focus was centered on building Centers of Excellence within the Financial, Healthcare, Technology and Retail industries. Ted earned his B.Comm in Management Information Systems from the University of British Columbia in Vancouver, B.C. and his Software Engineering Certification from The Southern Alberta Institute of Technology in Calgary, AB.
Ted Sfikas is speaking at the following session/s
Reimagining Customer Data as a Service: How to Create a Data Center of Excellence
Organizations globally have amassed an enormous amount of customer data that now requires careful oversight and timely activation in order to meet modern expectations. Doing so will bring brands as close as possible to the customer and automate some of the best revenue generating processes available. You’re going to need some technology automation to help. You will increase revenue streams and optimize operational processes. So how can companies unlock this customer data? Who holds the key? Creating a Data Center of Excellence charts the path for successful data management in every business – large or small.
In this session you learn, what the major stakeholders that benefit from increased revenue and operational excellence, what a Data Center of Excellence (DCoE) is and business practices and topics in scope for optimization by a DCoE.